Blog

With the evolution of digital channels such as social media in recent years, the way in which furniture brands can perceive luxury through their marketing has had to evolve. From using visuals that capture the high quality products themselves to ensuring that websites...

When any business aims to elevate themselves above their industry competition, marketing is at the forefront of these efforts. In construction, it is key that you address key focus areas in order to develop an effective marketing strategy.  At Assured Marketing,...

Using Alternative (ALT) text on digital imagery is common practice in SEO, as a way of informing search engines what the context and message of an image is.  However, given that social media platforms are themselves search engines - using ALT text on image based...

Search Engine Optimisation (SEO) is essential for any company that conducts business online, and with more and more companies turning to online channels it is getting harder and harder to outrank your competitorsGood SEO ensures that your site shows to people making...

The recruitment agency sector is one of the most rapidly evolving industries in the UK, with one in 67 businesses being a recruitment agency and the industry being valued at £35.7 billion it can seem overwhelming to try to make a significant impact in such a...

If your business currently encompasses Facebook Ads into its digital marketing strategy, then here at Assured Marketing we’re putting together some best practices that you can follow for maximising the profitability of your Facebook Ad Campaigns. According to Sprout...

About The Jamil & Nyanga Jaward Foundation: The Jamil & Nyanga Jaward Foundation is a non-profit charitable organisation committed to improving the lives of widows and children in the 3rd world nation of Sierra Leone.  The organisation is centred around...

From raising brand awareness, to coining your own unique hashtag and getting it to trend. Here’s an in-depth look at the use of hashtags in social media marketing and how businesses can effectively take advantage of their power. When it comes to raising brand...

How best for businesses working in the trades to rise up and shine above their local competition. Many businesses rely heavily on word of mouth marketing to generate referrals and bring in more work, but perhaps the industry that relies most heavily on this are...

A guide for small business owners on the power of Facebook as a marketing tool and how to make it work for their business. With 2.23 billion users, Facebook is the largest social media platform in existence and it’s certainly not a new phenomenon for small businesses...