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The way in which businesses market themselves on social media platforms has always evolved and changed with the passing of trends and emergence of new platforms. However, there certainly has been more of a notable shift in the way companies are conducting their social...

Website Design, Graphic Design and Overall Branding Strategy have trends which run on often routine cycles. However, the advancement of digital technologies in recent years has rapidly evolved the ways in which web content is produced, found, viewed and...

According to the continued market analysis published by IBISWorld, the retailing of bicycles - both online and in-store - is the 4th fastest growing industry in the UK during the previous 5 years (2016-2021). Industry leader Halfords have in fact reported 49.1%...

As a digital marketing agency - especially one which specialises in SEO - we are often asked about some of the more basic elements of SEO that business owners and marketing executives can carry out on a daily basis. From the basics of metadata, alt text and page...

Digital Marketing Strategies and Paid Digital Advertising Campaigns can be tough to manage - and manage well - at the best of times for even traditional businesses. However, the challenge is arguably toughest when it comes to generating exposure for a retailer of...

UK Market reports are indicating that the food delivery business grew by around £3.7bn to £11.4bn annually in 2020 alone. With Royal Mail noting that usage of Food Subscription services has grown by around 26% after the first three quarters of 2021 have passed. ...

Want to know which Social Media Platform is best for your business? Well, take a look at our evaluation as to where your industry should have the most success... Since its inception, social media has been ever evolving - with new platforms emerging as older ones have...

Innovation in the automation of previously manual based processes through the advancement of Artificial Intelligence (AI) is rapidly altering the landscape of nearly every industry.  Digital marketing is no different, and the increase in being able transform...

Last month Google released its Link Spam Update to combat those using black hat SEO methods to generate high volumes of links back to their websites. The basics of the update is that in Google’s own words it will ‘nullify’ malicious, machine generated links or those...