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Guide To Ecommerce Conversion Rate Optimisation

Guide To Ecommerce Conversion Rate Optimisation

When running a successful ecommerce website it’s essential that you optimise your page in order to benefit your business. Some people make the mistake of just focussing on driving traffic to their website as they believe this will increase sales on its own. Although...

We’ve Been Nominated For A 2022 UK Search Award!

We’ve Been Nominated For A 2022 UK Search Award!

Assured Marketing are delighted to announce that we have been named as a finalist at the 2022 UK Search Awards. We’ve been nominated alongside some of the UK’s best and brightest search marketing talent. Held annually the UK Search Awards celebrate the knowledge and...

The Complete Guide To Using Video Marketing Across Social Media

The Complete Guide To Using Video Marketing Across Social Media

It’s hardly a groundbreaking statement to assert that social media marketing specialists value video immensely as part of their content strategy. In fact, Wyzowl found in 2021 that 92% of them valued video as an important part of their entire marketing strategy. No...

How to Prepare for Google’s Mobile First Indexing from July 2022

How to Prepare for Google’s Mobile First Indexing from July 2022

It’s not been any kind of well kept secret that Google is transitioning to mobile first indexing for websites. Their ‘Page Experience’ updates throughout 2021 and into 2022 altered the importance of mobile usability as a ranking factor considerably.  Already, 80%...

How To Design A Bookstore’s Website To Maximise Conversions

How To Design A Bookstore’s Website To Maximise Conversions

Unsurprisingly, given the rise of e-commerce giant Amazon in the last two decades, online book and eBook retail has become a massive growth industry for aspiring entrepreneurs.  Major e-commerce platform, Shopify, has stated that in 2021 the Year-on-Year (YoY)...

Using Local SEO To Grow Your Customer Base

Using Local SEO To Grow Your Customer Base

According to data gathered by GoGulf, almost half (46%) of all Google Searches are made by users looking for local information, making Local SEO an integral part of location-based marketing.  These searches will be a variety of users looking for products,...

Adding Managers & Users To Google Accounts In 2022

Adding Managers & Users To Google Accounts In 2022

When working with a digital marketing agency, a freelancer or sometimes even an in-house digital marketing executive they will need access to all areas in regard to Google tracking and monitoring.  For a dynamic approach to tracking their digital marketing...

How To Make Facebook Advertising More Profitable

How To Make Facebook Advertising More Profitable

Advertising your business’ products or services on a platform as widely used as Facebook can be one of the most effective methods of really boosting sales and raising awareness in 2022. With it’s in-depth targeting abilities, allowing marketers to build campaigns...