Blog

Recent Blog Posts

The Complete Guide To Using Video Marketing Across Social Media

The Complete Guide To Using Video Marketing Across Social Media

It’s hardly a groundbreaking statement to assert that social media marketing specialists value video immensely as part of their content strategy. In fact, Wyzowl found in 2021 that 92% of them valued video as an important part of their entire marketing strategy. No...

How to Prepare for Google’s Mobile First Indexing from July 2022

How to Prepare for Google’s Mobile First Indexing from July 2022

It’s not been any kind of well kept secret that Google is transitioning to mobile first indexing for websites. Their ‘Page Experience’ updates throughout 2021 and into 2022 altered the importance of mobile usability as a ranking factor considerably.  Already, 80%...

How To Design A Bookstore’s Website To Maximise Conversions

How To Design A Bookstore’s Website To Maximise Conversions

Unsurprisingly, given the rise of e-commerce giant Amazon in the last two decades, online book and eBook retail has become a massive growth industry for aspiring entrepreneurs.  Major e-commerce platform, Shopify, has stated that in 2021 the Year-on-Year (YoY)...

How Interior Design Businesses Can Utilise Social Media Effectively

How Interior Design Businesses Can Utilise Social Media Effectively

The global value of the interior design market grew by almost $7billion in 2021 comparably with the previous 12 months. A trend which has been accelerating rapidly since around 2013, when the sector was valued at around $76.6billion (now worth over $121billion). As...

Using Local SEO To Grow Your Customer Base

Using Local SEO To Grow Your Customer Base

According to data gathered by GoGulf, almost half (46%) of all Google Searches are made by users looking for local information, making Local SEO an integral part of location-based marketing.  These searches will be a variety of users looking for products,...

Adding Managers & Users To Google Accounts In 2022

Adding Managers & Users To Google Accounts In 2022

When working with a digital marketing agency, a freelancer or sometimes even an in-house digital marketing executive they will need access to all areas in regard to Google tracking and monitoring.  For a dynamic approach to tracking their digital marketing...

How To Make Facebook Advertising More Profitable

How To Make Facebook Advertising More Profitable

Advertising your business’ products or services on a platform as widely used as Facebook can be one of the most effective methods of really boosting sales and raising awareness in 2022. With it’s in-depth targeting abilities, allowing marketers to build campaigns...

11 Upcoming Social Media Marketing Trends In 2022

11 Upcoming Social Media Marketing Trends In 2022

The way in which businesses market themselves on social media platforms has always evolved and changed with the passing of trends and emergence of new platforms. However, there certainly has been more of a notable shift in the way companies are conducting their social...

2 Major Reasons To Invest In A New Website Design For 2022

2 Major Reasons To Invest In A New Website Design For 2022

Website Design, Graphic Design and Overall Branding Strategy have trends which run on often routine cycles. However, the advancement of digital technologies in recent years has rapidly evolved the ways in which web content is produced, found, viewed and...